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This 1985 advert for this crazy ‘ebike’ by Sinclair was years ahead of its time


One of my favorite lockdown pastimes has been trawling the history books for old adverts of tech. The best finds are those that are so far ahead of their time they’re laughably mundane by today’s standards but also hyper retro in design. Dig a little deeper into these nuggets of days gone by, and you’ll see something more profound: an idea, a vision of what engineers thought the future could and should look like. It’s the space between sci-fi and reality. [Read: How Polestar is using blockchain to increase transparency] The Sinclair C5 is a perfect example. The C5 was…

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